PNC was looking for a way to welcome new wealth management clients. I designed a program that included both digital and print materials. Clients receive a hard bound binder with regional belly bands, inside the binder are welcome brochures, a web key to take them directly to the welcome microsite, tabs and folders to keep paperwork from the bank. Additionally, to add a personal touch, I recommended note cards so relationship managers could stay in close personal contact with their clients.

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